Job Description

Key Responsibilities:

Paid Marketing Management: Plan, execute, and optimize paid marketing campaigns across Google Ads, social media platforms, and other digital channels to drive traffic and sales. Bidding Strategies: Develop and implement bidding strategies for various campaigns to optimize ad spend and increase ROI, using both manual and automated bidding techniques. Campaign Optimization: Continuously monitor, analyze, and optimize campaigns to improve performance and reduce costs, ensuring campaigns achieve targeted KPIs. Google Ads Analytics (PPC): Manage and analyze PPC campaigns using Google Ads and other analytics platforms to drive performance and adjust campaigns based on results. Budgeting & Estimation: Handle campaign budgeting, ensuring efficient use of funds across multiple channels while achieving optimal results. Sales Growth through Performance Marketing: Use performance marketing strategies to increase sales and revenue, ensuring measurable and sustained growth. Metrics Analysis: Work with KPIs such as CPM, CPR, CPL, and ROI to optimize campaign performance. Data Analysis: Utilize tools like Excel and Google Sheets (pivot tables, VLOOKUP) to analyze campaign data and provide insights for improvement.
Job Type: Full-time

Pay: ₹35,000.00 - ₹55,000.00 per month

Benefits:

Provident Fund
Application Question(s):

current ctc, expected ctc, notice period
Work Location: In person