Job Description

Job Title: Performance Marketer Specialist

Company: UpRoi Digital

Location: [Noida Sec-16]

Experience: 2-5 years

About Us:

UpRoi Digital is a fast-growing digital marketing company that helps brands scale through

data-driven strategies and performance-led campaigns. We are seeking a Performance

Marketer Specialist to manage and optimize paid campaigns across multiple channels.

Key Responsibilities:

Plan, execute, and optimize paid campaigns on Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other digital platforms. Monitor and analyze campaign performance to achieve ROI and growth targets. Conduct A/B testing, audience targeting, and bidding strategy optimization. Collaborate with the design and content teams to create high-performing ad creatives. Generate detailed performance reports and provide insights for campaign improvements. Stay updated with the latest trends and platform updates in performance marketing. Manage budgets effectively and maximize campaign efficiency.
Requirements:

2-5 years of proven experience in performance marketing and paid ads. Strong expertise in Google Ads, Meta Ads Manager (Facebook/Instagram), and other PPC platforms. Hands-on experience with analytics tools (Google Analytics, Data Studio, etc.). Strong knowledge of conversion tracking, attribution models, and pixel implementation. Analytical mindset with strong problem-solving skills. Ability to handle multiple campaigns and deliver results under tight deadlines.
What We Offer:

Competitive salary with attractive performance-based incentives. Opportunity to work with diverse brands and industries. Growth-driven, collaborative, and fast-paced work environment at Noida Sec-16.
Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

Leave encashment
Application Question(s):

Do You have your own laptop?
Experience:

Performance marketing: 1 year (Required)
Location:

Noida Sector 16, Noida, Uttar Pradesh (Required)
Work Location: In person