We are looking for a Performance Marketing Executive with hands-on experience in running and optimizing paid digital campaigns. The ideal candidate should be data-driven and result-oriented.
Roles & Responsibilities:
Plan, execute, and optimize paid campaigns on Google Ads, Meta Ads (Facebook & Instagram)
Manage lead generation, traffic, and conversion campaigns
Monitor daily ad spend, CTR, CPC, CPA, and ROI
Perform A/B testing on ads, creatives, and landing pages
Keyword research and basic Google Analytics tracking
Prepare weekly and monthly performance reports
Coordinate with design/content team for ad creatives
Required Skills:
1-2 years of experience in Performance / Paid Marketing
Strong knowledge of Google Ads & Meta Ads
Understanding of funnels, conversions, and retargeting
Good knowledge of GA4 & Pixel tracking
Good analytical and communication skills
Preferred (Good to Have):
Experience in Lead Generation campaigns
Knowledge of e-commerce or service-based ads
Certification in Google Ads / Meta Ads
Job Type: Full-time
Pay: ₹12,000.00 - ₹18,000.00 per month
Work Location: In person
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