Job Description

Job Title:

Performance Marketing Executive

Location:

Peelamedu, Coimbatore (On-site)

Employment Type:

Full-time

Salary:

₹40,000 - ₹45,000 per month

Date Posted:

October 15, 2025

Experience:

3-5 years

About the Role

Sakar IAS Academy is looking for a talented and data-driven Performance Marketing Executive to lead the online growth strategy for our

group of three companies

based in Coimbatore.
This is a dynamic role that blends creativity with analytics -- ideal for someone who thrives on optimizing campaigns, boosting conversions, and building a strong digital presence across multiple brands.

You'll take full ownership of performance marketing, SEO, and social media strategies that drive measurable results and business growth.

Key Responsibilities

Plan and execute high-performing

paid ad campaigns

across Google, Meta (Facebook/Instagram), YouTube, and LinkedIn. Design and implement

SEO strategies

(on-page, off-page, and technical) to increase visibility and organic traffic. Manage

social media content, engagement, and growth

across all brand pages. Track, analyze, and report on

digital marketing performance metrics

to guide strategy improvements. Conduct

keyword, audience, and competitor research

for optimized targeting and ROI. Create and refine

ad copies, creatives, and landing pages

for higher conversion rates. Run

remarketing and lead-nurturing campaigns

to improve retention and engagement. Collaborate with the design and content teams to maintain

brand consistency

across all channels. Coordinate marketing efforts across

three brands

to ensure unified strategy and execution.

Requirements

1-5 years

of hands-on experience in

Performance Marketing, SEO, and Social Media Marketing

. Expertise in

Google Ads, Meta Ads Manager, Google Analytics (GA4), and Search Console

. Strong command of

SEO tools

such as Ahrefs, SEMrush, or Ubersuggest. Proven experience in

social media audience building and performance analytics

. Excellent analytical, multitasking, and communication skills.

Preferred Skills

Certifications in

Google Ads, SEO, or Social Media Marketing

. Prior experience in

education, edtech, or training sectors

. Working knowledge of

CRM and marketing automation tools

(Zoho, HubSpot, Meriito).

Why Join Us

Opportunity to handle

digital marketing for three established brands

. Involvement in both

strategy and execution

-- from campaigns to analytics. Competitive

salary + performance-based incentives

. Collaborative,

growth-focused, and creative work culture

.
Job Type: Full-time

Pay: ₹40,000.00 - ₹45,000.00 per month