Job Description

Job Title: Performance Marketing Executive (Remote & Freelancer)
Location: Remote
Employment Type: Freelancer
Experience: 1-3 Years
Qualification: Bachelor's degree in Marketing, Communication, or related field
Salary: 20,000/month (dependent on experience and interview performance)
About MarketGuruz
MarketGuruz is a growth-focused digital marketing agency helping brands achieve measurable results through data-driven strategies. We work with diverse clients across industries, delivering impactful campaigns across multiple channels.
Role Overview
We are looking for a passionate Performance Marketing Executive to manage, optimize, and scale multi-channel digital campaigns. This is a remote freelance opportunity where you will have ownership of campaigns, performance reporting, and growth strategies.
Key Responsibilities
Develop and execute performance marketing strategies across digital channels (Search, Social, Display, Email).
Create, manage, and optimize Google Ads (SEM), Meta Ads (Facebook & Instagram), and LinkedIn Ads campaigns.
Monitor and improve SEO performance to increase organic visibility and traffic.
Analyze campaign performance regularly and ensure positive ROAS across all platforms.
Manage paid listings on third-party websites and digital partners.
Plan and implement email marketing campaigns, including drip campaigns, EDMs, and loyalty programs.
Utilize analytics tools (Google Analytics, dashboards) to track, report, and optimize campaigns.
Conduct A/B testing, conversion rate optimization (CRO) audits, and creative experiments to maximize engagement.
Provide actionable insights from multi-channel campaign data to improve overall performance.
Skills & Requirements
1-3 years of experience in digital or performance marketing.
Proficiency in Google Ads, Meta Ads, LinkedIn Ads, and other digital advertising platforms.
Strong understanding of PPC, Paid Social, SEO, and Display Advertising.
Data-driven mindset with expertise in analytics and reporting tools.
Familiarity with conversion tracking, UTMs, bid optimization, and campaign performance measurement.
Ability to write compelling ad copy and test creative variations effectively.
Excellent time management, attention to detail, and ability to meet deadlines.
Curious, analytical, and adaptable -- eager to learn, test, and optimize campaigns continuously.
Why Join MarketGuruz
100% Remote & Freelance flexibility
Work on real campaigns for diverse brands
Growth-focused, creative, and collaborative work culture
Opportunity to enhance skills in multi-channel digital marketing and performance optimization

Skills Required