Job Description

About the Role

We're looking for a

data-driven Performance Marketer

with an inclination towards Meta Ads who can take full ownership of paid marketing campaigns across Meta (Facebook/Instagram), Google, and YouTube. You'll strategise, execute, and optimise high-performing ad campaigns to drive measurable ROI and growth.

Key Responsibilities

Plan, execute, and scale Meta Ads campaigns across multiple objectives -- awareness, acquisition, lead generation and remarketing. Oversee & manage Google Search, Display & YouTube Ads -- driving traffic, conversions, and brand visibility. Continuously optimise campaigns for performance metrics (CPC, CAC, ROAS, CTR, etc.) using data insights. Collaborate with design/content teams to develop creative, high-converting ad assets. Run A/B tests and performance experiments to refine audience targeting and messaging. Manage end-to-end performance tracking and reporting using tools like Google Analytics, Meta Ads Manager, and Looker Studio.

Requirements

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Must-have:

3 years of hands-on experience managing

Meta Ads

at a mid-large scale budget (?30L+/month). Solid understanding of Data tracking tools like Google Tag Manager, Google Analytics, CRM & Meta Ads Manager. Up to 1 year of experience with

Google Ads

(Search, Display, YouTube) and data tracking through Google Ads. Proven track record of hitting ROAS/CAC targets through data-backed optimisation.
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Good-to-have:

Experience with attribution tools (AppsFlyer, Adjust, etc.) Experience in Ed-tech, E-learning or Coaching industry. Recognised certifications in Performance or Digital Marketing (Google Ads, Meta Blueprint, or equivalent) that show your drive to keep learning.

Perks and Impact

Work in a 100% remote organisation. Save precious time, energy and money! Fast-paced growth with exposure to high ad budgets. Competitive salary, WFH bonus, performance-based bonuses and annual growth reviews. Opportunities to attend industry events, workshops & webinars to upskill yourself. An opportunity to generate commission-based income, based on the revenue and ROAS you generate.
Job Type: Full-time

Pay: ₹40,000.00 - ₹70,000.00 per month

Benefits:

Paid sick time Work from home
Experience:

marketing: 2 years (Required)
Work Location: Remote