Job Description

Key Responsibilities:

Plan, execute, and optimize

paid digital campaigns

across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other platforms. Manage

end-to-end campaign cycles

-- from strategy and setup to monitoring, optimization, and performance reporting. Conduct

keyword research, audience segmentation, and competitor analysis

to identify opportunities for better ROI. Track and analyze campaign metrics (CTR, CPC, CPA, ROAS) to ensure effective budget utilization and performance improvement. Provide

detailed weekly and monthly performance reports

and actionable insights to internal teams and clients.

Coordinate directly with clients

to understand campaign objectives, gather feedback, and provide updates on performance.

Act as a communication bridge between the client and the technical team

to ensure smooth execution of deliverables, quick resolution of issues, and proper understanding of client requirements. Monitor trends, competitors, and new advertising technologies to continuously enhance campaign results. Execute

A/B testing and conversion optimization strategies

for campaign improvement.

Required Skills & Qualifications:

Bachelor's degree in

Marketing, Business Administration, or a related field

.

2+ years of proven experience

in

Performance Marketing / Digital Advertising

. Strong command over

Google Ads (Search, Display, YouTube)

and

Meta Ads Manager

. Excellent

client communication, relationship management, and coordination skills

. Analytical mindset with attention to detail and problem-solving ability.
Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

Life insurance Provident Fund
Work Location: In person