Job Description

Key Responsibilities:

? Developing Marketing Strategies: Collaborate with the marketing team to develop comprehensive marketing strategies that align with the company's goals and objectives. ? Digital Advertising Campaigns: Plan, execute, and optimize digital advertising campaigns across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc., to drive traffic and conversions. ? SEO and SEM: Implement effective search engine optimization (SEO) and search engine marketing (SEM) strategies to improve organic visibility and drive qualified leads to our website. ? Email Marketing: Oversee the email marketing program, including campaign planning, audience segmentation, content creation, and performance analysis. ? Social Media Management: Manage and grow our social media presence across platforms, including content creation, community engagement, and performance tracking. ? Analytics and Reporting: Utilize data-driven insights to measure campaign performance, track key metrics, and generate regular reports to assess ROI and inform decision-making. ? Budget Management: Manage the marketing budget effectively, allocate resources efficiently, and optimize spending to achieve maximum results. ? Collaboration and Communication: Work closely with cross-functional teams, including sales, design, and product development, to ensure alignment and synergy across marketing efforts.
Qualifications:

? Bachelor's degree in Marketing, Business Administration, or related field. ? Proven experience (3 years) in performance marketing, digital advertising, or related roles. ? In-depth knowledge of digital marketing channels, tools, and best practices. ? Strong analytical skills with the ability to interpret data, analyze trends, and identify opportunities for optimization. ? Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. ? Results-oriented mindset with a focus on driving measurable outcomes and achieving targets. ? Creative thinking and problem-solving abilities. ? Experience with marketing automation platforms and CRM systems is a plus.
Location- Gurgaon

Job Types: Full-time, Permanent

Pay: Up to ₹45,000.00 per month

Experience:

Performance marketing: 1 year (Required)
Work Location: In person