Job Description

Job Responsibilities:

Create and execute a strong performance marketing strategy & execution plan.

Develop & manage digital prospecting & remarketing campaigns.

Manage budgets and campaigns across all digital channels to drive strong return

on investment and efficient CAC.

Implement A/B testing & conversion rate optimization.

Ensure successful planning, execution, and optimization for key traffic KPIs via

paid, organic & own media channels

Work closely with management to share funnel conversion improvement ideas,

feedback & present results.

Collaborate with the rest of our team (creative & content) to optimize programs,

campaigns, and landing pages.

Requirements:

>2 years of prior experience in a similar role as well as experience building

effective multi-channel marketing strategies.

Expertise in campaign and channel analysis and reporting, including Google

Analytics experience.

Knowledge of analytics & SEO tools.

Strong ability to synthesize complex concepts into easily understandable

strategies.

Proficient in using both Google and Meta platforms.

Should have experience managing a monthly paid media budget of INR 3 to 5

Crore.

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹45,000.00 per month

Benefits:

Health insurance Leave encashment Paid sick time Paid time off Provident Fund
Work Location: In person