to plan, execute, and optimize paid digital campaigns across multiple platforms. The ideal candidate will focus on driving measurable results such as leads, conversions, and ROI through continuous testing and optimization.
Key Responsibilities
Plan, launch, and manage paid campaigns on Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, etc.
Optimize campaigns for CPL, CPA, ROAS, and conversion rates
Conduct A/B testing on creatives, copies, landing pages, and audiences
Track and analyze campaign performance using Google Analytics, Meta Ads Manager, and other tools
Prepare daily, weekly, and monthly performance reports
Manage ad budgets and ensure optimal spend allocation
Coordinate with creative and content teams for ad creatives
Implement conversion tracking, pixels, and event setups
Stay updated with digital marketing trends and platform changes
Job Type: Full-time
Pay: ₹35,000.00 - ₹45,000.00 per month
Work Location: In person
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