Job Description

:

We are looking for a Performance Marketing Manager who specializes in managing Amazon Ads and quick commerce platforms like Blinkit and Zepto. while also having hands-on experience in Google and Facebook Ads. The ideal candidate should be able to plan, execute, and optimize ad campaigns to maximize ROI, drive sales, and improve customer acquisition. The role requires a strong analytical mindset to monitor performance metrics and make data-driven improvements.

Key Responsibilities:

Amazon Ads Management

- Create, manage, and optimize

SP (Sponsored Products), SB (Sponsored Brands), and SD (Sponsored Display) campaigns

. Conduct

keyword research

, bid optimization, and audience targeting to maximize visibility and conversions. Track and analyze

performance metrics

(ACOS, CTR, CPC, ROAS) to drive continuous improvements. Set up and manage

promotions, deals, and A/B testing

for ad creatives and landing pages. Use data insights to

improve customer acquisition, retention, and profitability

.

Google & Facebook Ads

- Plan, execute, and optimize

Google Ads (Search, Display, Shopping) and Facebook Ads (Meta)

. Collaborate with

sales, supply chain, and creative teams

to align advertising strategies with overall business goals. Continuously explore new

ad formats, bidding strategies, and marketing channels

for better performance.

Requirements:

Degree in Marketing, Business Administration

, or a related field. Proven experience in handling

Amazon Ads

, with expertise in

SP, SB, and SD campaigns

. Familiarity with managing ads or promotions on quick commerce platforms like

Blinkit and Zepto

. Hands-on experience in

Google and Facebook Ads

with knowledge of campaign optimization. Strong analytical skills with experience in tools like

Google Analytics, Amazon Advertising Console, and Meta Business Manager

. Ability to interpret data and implement actionable strategies. Excellent communication and collaboration skills.
Please share your resume at charmi@pinkskyhr.com

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person