Job Description

We're looking for a results-driven Performance Marketing Executive to join our clients Edtech company's dynamic team. You'll drive customer acquisition, conversion optimization, and revenue growth through various digital marketing channels.

Only candidates who have prior experience in social media, digital marketing or SEO need apply.

Key Responsibilities

Plan, launch, and optimize paid campaigns across

Search, Display, Social Media, and Programmatic

channels. Manage advertising budgets effectively, ensuring efficient allocation across platforms to maximize performance. Monitor key metrics including

CPA, CTR, ROAS

, and other KPIs to track campaign effectiveness. Run and manage campaigns on platforms including

Google Ads, Bing Ads, Meta (Facebook & Instagram), LinkedIn

, and others. Identify and test new channels, targeting strategies, and creative formats to unlock growth opportunities. Collaborate cross-functionally with

creative, content, and product teams

to align on campaign strategies and ensure messaging consistency.
SKILLS

- 2+ years Proven experience in

performance marketing, digital advertising, or paid media

.

- Strong understanding of conversion tracking, retargeting, and A/B testing

- Excellent analytical and communication skills

Job Type: Full-time

Pay: ₹20,017.71 - ₹34,000.00 per month

Work Location: In person