Job Description

Key Responsibilities

Social Media Agency Management

Manage and coordinate with external social media and creative agencies Define monthly content calendars, campaign objectives, and performance KPIs Review creatives, copies, and campaign executions to ensure brand alignment Track agency performance, timelines, and deliverables Act as the single point of contact (SPOC) for all social media agency communications

Performance & Digital Marketing

Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, and other digital platforms Monitor ROAS, CAC, CTR, conversions, social media engagement, and overall campaign performance Manage digital marketing budgets and ensure optimal utilization Conduct A/B testing for ads, landing pages, and creatives

Website Optimization (Shopify)

Manage and optimize the company website built on

Shopify

Improve website speed, UI/UX, conversion rates, and customer journey Coordinate product listings, pricing updates, banners, and landing pages Ensure website content aligns with brand guidelines and marketing objectives

Order Processing & Backend Management

Oversee online order processing, tracking, and coordination with internal teams Ensure smooth integration of payment gateways, shipping, and inventory updates Resolve order-related issues to ensure a seamless customer experience

SEO & Organic Growth

Implement on-page and off-page SEO strategies Conduct keyword research and optimize product pages and blogs Monitor website rankings, traffic, and organic performance

Basic Designing & Creative Support

Create basic creatives for ads, banners, emailers, and social media Work with tools like Canva, Photoshop (basic), or similar platforms Coordinate with external designers/agencies when required

Analytics & Reporting

Track and analyze performance using Google Analytics, Search Console, and ad dashboards Prepare weekly and monthly performance reports with actionable insights Recommend data-driven strategies to improve sales and brand visibility
Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

Health insurance Provident Fund
Application Question(s):

do you have experience in handling online order processing and tracking? Have you run Google Ads or Meta Ads campaigns before? What platforms have you managed Ad campaigns on (Google Ads, Meta Ads, etc.)? How do you optimize campaigns for ROAS and CAC? What experience do you have with managing Shopify websites?
Experience:

Performance marketing: 3 years (Required)
Work Location: In person