Shamoor Media Group is a digital marketing company in India, which has completed more than 500 Crore in advertising campaigns for multiple renowned brands in the last 12 years. The organization has assisted their clients to become industry icons by achieving profitability which is beyond expectations. Shamoor also builds a strong online presence for its clients through a blend of design, technology, and media, utilizing seasoned consultants, and strategists with a knack for innovative ideas and insight into successful campaigns. They also specialize in web designing and development which is supported by search engine optimization and public relations solutions
PROFILE SUMMARY
As a Performance Marketing Specialist, you will plan, execute, and optimize paid campaigns across platforms like Google Ads, Facebook, and Instagram. You will analyse performance metrics, conduct A/B testing, and manage budgets to maximize ROI. Collaborating with creative and analytics teams, you'll align strategies with business goals, integrate SEO with paid ads, and provide regular performance reports while staying updated on industry trends to drive results
ROLES & RESPONSIBILITY
Plan, execute and optimize paid marketing campaigns across platforms like Google Ads and Meta Platforms
Monitor performance metrics and analyse campaign data to optimize strategies and maximize ROI
Conduct A/B testing on ad creatives, landing pages, and targeting strategies to improve performance
Allocate and manage marketing budgets to ensure maximum ROI across campaigns
Collaborate with creative, content, and analytics teams to align strategies with business goals
Prepare detailed performance reports and provide insights to stakeholders
Integrate SEO strategies with paid advertising efforts for a comprehensive marketing approach
Stay updated with industry trends, tools, and best practices to enhance marketing strategies
SKILLS
Proficiency in digital marketing tools (e.g., Google Analytics, SEMrush, Facebook Ads Manager)
Strong analytical skills with the ability to interpret data and derive actionable insights
Excellent communication skills for effective reporting and collaboration with teams
Familiarity with A/B testing and conversion rate optimization (CRO) techniques
Knowledge of SEO best practices and techniques to complement paid marketing efforts
ELIGIBILITY
Bachelor's degree in Marketing, Business, or a related field
2+ years of experience in performance marketing or digital marketing
WORKING DAYS & TIME
Monday to Saturday (Alternate Saturdays Off)
9:30 AM - 6:30 PM
Job Type: Full-time
Pay: ₹20,000.00 - ₹30,000.00 per month
Schedule:
Day shift
Language:
English (Preferred)
Work Location: In person
Expected Start Date: 24/05/2025
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