Prakrithi by Ramya is a premium designer boutique in Calicut, known for its curated collections of Kanchivaram sarees, lehengas, gowns, and bridal wear. We are expanding our team to strengthen our digital presence and customer engagement.
Role Overview
We are looking for a
female candidate with at least 1 year of experience
in
performance marketing and content creation
to join our boutique team. The role requires creativity, strong communication, and expertise in digital marketing platforms to drive online and offline customer engagement.
Key Responsibilities
Plan, execute, and optimize
performance marketing campaigns
(Meta Ads, Google Ads, etc.).
Develop
content for social media
(Instagram, Facebook, Reels, Stories, Posts, Blogs).
Work closely with the creative and boutique team to showcase collections through engaging digital content.
Track, analyze, and report campaign performance.
Support in influencer collaborations and online branding initiatives.
Requirements
Female candidate with
minimum 1 year experience
in performance marketing and content creation.
Strong understanding of
social media trends, paid ads, and organic growth strategies
.
Creativity in developing engaging visual and written content.
Good communication and coordination skills.
Interest in
fashion, bridal, and boutique industry
is an added advantage.
What We Offer
Opportunity to work with a premium fashion boutique.
Creative freedom to explore content ideas and marketing strategies.
Supportive work environment with growth opportunities.
Location:
Calicut, Kerala
Experience Required:
1+ Year
Job Types: Full-time, Permanent
Pay: ?12,000.00 - ?15,000.00 per month
Work Location: In person
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