Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and other digital channels.
Manage budgets effectively to maximize ROI while meeting KPIs (CPC, CTR, CPL, CPA, ROAS).
Conduct keyword research, audience segmentation, and competitor analysis.
Monitor, analyze, and report on campaign performance using analytics tools (Google Analytics, Ads Manager, etc.).
Run A/B tests on ad creatives, landing pages, and targeting strategies.
Collaborate with content, design, and sales teams to ensure campaign alignment with overall business goals.
Stay updated with digital marketing trends, algorithm changes, and best practices.
Job Type: Full-time
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
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