Performance Marketer

Year    WB, IN, India

Job Description

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Job

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Responsibilities:



Plan, create, and manage paid campaigns on

Facebook, Instagram, LinkedIn, and Google Ads

. Optimize campaigns for

maximum ROI and cost-effective lead generation

. Create and test ad creatives, copy, and landing pages in collaboration with the creative team. Track KPIs like CPL (Cost Per Lead), CTR (Click Through Rate), and Conversion Rates. Analyze data and prepare weekly performance reports with actionable insights. Manage retargeting and lookalike audiences for improved conversions. Stay updated with platform algorithm changes and best practices.

Requirements:



Minimum

2 years of experience

in performance marketing and paid lead generation. Proven experience running successful campaigns on

Facebook, Instagram, LinkedIn, and Google Ads

. Strong understanding of

audience targeting, retargeting, and lookalike strategies

. Hands-on experience with

Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager

. Strong analytical and problem-solving skills. Creative mindset to collaborate on ad copies and creatives.

Qualification:

UG : Any Graduate - Any Specialization

PG : Any Postgraduate

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Experience:

total work: 1 year (Preferred)
Work Location: In person

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Job Detail

  • Job Id
    JD5092835
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year