Job Title: Performance Marketing & Social Media Specialist
Company:Inspler eCommerce OPC Pvt.Ltd
Location: Tirur, Malappuram
Job Type: Full-time
About the Role:
We are looking for a Performance Marketing & Social Media Specialist who can plan, execute, and optimize paid ad campaigns while developing creative strategies for brand growth across digital platforms.
The ideal candidate should have hands-on experience in Meta Ads, Google Ads, and creative ad strategy with strong analytical and content coordination skills.
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Key Responsibilities:
Plan and manage paid advertising campaigns across Meta (Facebook & Instagram), Google Ads, and other platforms.
Develop creative ad strategies aligned with brand goals and audience insights.
Collaborate with design and content teams to produce high-performing creatives and ad copies.
Monitor and optimize campaigns for ROI, CPC, CTR, and conversions.
Conduct A/B testing for creatives, targeting, and placements.
Track performance data and prepare weekly/monthly reports.
Manage social media strategy, posting schedules, and engagement growth.
Stay updated with digital trends and competitor activities.
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Requirements:
1year experience in performance marketing / social media marketing.
Strong knowledge of Meta Ads Manager and Google Ads.
Experience in creative planning, ad copywriting, and analytics.
Basic knowledge of Canva / Photoshop / video editing tools is a plus.
Good communication and time management skills.
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Salary: Based on experience and performance.
How to Apply:
Send your resume and past campaign samples to hr@inspler.com or apply directly on Indeed.
Job Types: Full-time, Permanent
Pay: From ?12,000.00 per month
Work Location: In person
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