Story Sphere (www.thestorysphere.com) is a creative hub that transforms ideas into captivating stories through innovative content and design. We work with brands to create powerful narratives that connect with their audiences.
We are seeking a results-driven and experienced
Performance Marketer
to lead our digital marketing efforts. If you have a proven track record of delivering measurable results through paid campaigns and a knack for analytics, we want to hear from you!
Key Responsibilities
Campaign Strategy & Execution:
Develop and execute performance marketing campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn.
Optimize campaigns to achieve KPIs, including ROI, CTR, and conversions.
Analytics & Reporting:
Monitor and analyze campaign performance using tools like Google Analytics and other marketing dashboards.
Generate detailed reports and provide actionable insights to improve campaign performance.
Budget Management:
Manage advertising budgets effectively to maximize returns.
Conduct A/B testing to identify the best-performing strategies.
Audience Targeting:
Conduct audience research and segmentation to ensure campaigns reach the right demographics.
Use retargeting strategies to enhance conversions.
Collaboration:
Work closely with content creators, designers, and other team members to develop high-performing ad creatives.
Align marketing efforts with the brand's goals and storytelling approach.
Requirements
Experience:
3-5 years in performance marketing or a similar role, preferably in a creative or digital marketing agency.
Education:
Bachelor's degree in Marketing, Business, or a related field.
Skills:
Proficiency in tools like Google Ads, Meta Business Suite, Google Analytics, and other PPC platforms.
Strong analytical skills with a data-driven approach to decision-making.
Knowledge of SEO, SEM, and conversion rate optimization (CRO).
Excellent communication and project management skills.
Certifications (Preferred):
Google Ads Certification, Meta Blueprint Certification, etc.
What We Offer
Competitive salary and performance incentives.
A creative and collaborative work environment.
Opportunities for skill development and career growth.
A chance to work with a passionate team dedicated to exceptional storytelling.
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Ability to commute/relocate:
Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)
Education:
Bachelor's (Preferred)
Work Location: In person
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