in managing and optimizing paid campaigns across multiple digital platforms. The ideal candidate should be passionate about driving growth through data, creativity, and smart ad strategy.
Key Responsibilities:
Plan, execute, and manage
paid marketing campaigns
on
Google Ads, Meta Ads
, and other digital channels.
Analyze campaign performance and optimize for
ROI, conversions, and CPA goals
.
Conduct
A/B testing
on ad creatives, copy, and audience targeting.
Manage ad budgets and ensure efficient allocation across platforms.
Track, report, and interpret campaign metrics using analytics tools.
Work closely with creative and content teams to align campaigns with brand goals.
Stay updated with the latest trends in
performance marketing and digital advertising
.
Job Types: Full-time, Permanent
Pay: ₹12,000.00 - ₹20,000.00 per month
Benefits:
Paid time off
Provident Fund
Work from home
Work Location: In person
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