Job Description

Festivals from India is hiring on behalf of the PCPA (Prestige Centre for Performing Arts) which is seeking a dynamic and experienced Marketing Manager to lead their marketing initiatives. The ideal candidate will have a deep understanding of the cultural and entertainment landscape in India, with a proven track record in marketing, audience development, and brand positioning. This role requires creativity, strategic thinking, and excellent communication skills to drive audience engagement and ticket sales while enhancing the centre's brand presence.
About the PCPA:
Prestige Centre for Performing Arts is a premier cultural institution dedicated to promoting and nurturing the performing arts in India. We curate innovative, diverse, and high-quality artistic experiences for audiences while supporting emerging and established artists across various disciplines.
Please note:

• The vetting process for this role comprises 2-3 rounds of interviews and may be followed by a brief assignment.

• Festivals From India is hiring for this role on behalf of PCPA.

• This is an on-site, full-time position based in Bengaluru.

• Salary band for this role is available upon request.

• 5-6 years of marketing experience, preferably in the performing arts, entertainment, cultural, or media industries. Experience in an agency set up will be bonus.

• Strong understanding of digital marketing, social media strategies, and audience development.

• Proven experience in campaign planning, brand management, and event promotions.

• Excellent communication, storytelling, and copywriting skills.

• Ability to analyse data and metrics to drive decision-making.

• Experience working with design, content, and production teams to create compelling marketing materials.

• Strong network within the arts, culture, and media industries is a plus.

• Familiarity with ticketing platforms, CRM tools, and email marketing software.