Job Description

We are seeking a skilled

Pardot Developer

to join our marketing technology team. The ideal candidate will have hands-on experience with

Pardot

and a working knowledge of

Salesforce Marketing Cloud (SFMC)

. You will be responsible for building, optimizing, and maintaining automated marketing journeys, campaigns, and integrations that enhance lead generation and customer engagement.

Key Responsibilities:

Develop, configure, and optimize

Pardot automation rules, engagement programs, forms, landing pages, and email templates

. Collaborate with marketing and sales teams to design and implement

lead nurturing

and

scoring models

. Manage

Pardot-Salesforce CRM integration

, ensuring data accuracy and synchronization between systems. Build and maintain

segmentation lists, dynamic content, and campaign reporting dashboards

. Support the development of

email campaigns and journeys in Salesforce Marketing Cloud

, including the use of Journey Builder, Email Studio, and Automation Studio (as needed). Troubleshoot and resolve issues related to

campaign performance, automation, or system integrations

. Stay up-to-date with

Salesforce and Pardot releases

to recommend and implement best practices. Work with stakeholders to ensure

marketing automation aligns with business goals and CRM strategy

.

Required Skills & Qualifications:

Bachelor's degree in Marketing, Computer Science, Information Systems, or related field.

2-3 years of experience

in Pardot development or marketing automation. Hands-on experience with

Pardot Lightning App

,

Automation Rules

,

Dynamic Lists

, and

Engagement Studio

. Basic understanding or exposure to

Salesforce Marketing Cloud

(Journey Builder, Email Studio, or Automation Studio). Strong understanding of

Salesforce CRM data model

and

lead lifecycle management

. Proficiency in

HTML, CSS, and AMPscript (preferred)

for email template customization. Analytical mindset with experience using

Pardot reports

,

Salesforce dashboards

, and

campaign analytics

.
Regards,

HR Team

Job Types: Full-time, Permanent

Pay: ₹400,000.00 - ₹900,000.00 per year

Work Location: In person