Job Description

To strengthen our international team in Mumbai, we are offering a full-time position as
Paid Social Marketing Manager
Retailers face unique challenges — and we support them with technology-led solutions. Crealytics is a fast-growing technology company with 10 years of experience in product advertising and paid search marketing. We enable leading international eCommerce companies to drive performance globally in more than 20 languages. We generated over EUR3 billion in revenue annually for clients such as Foot Locker, Urban Outfitters, and s.Oliver. We support them from our international offices — in Berlin, London, New York, and Mumbai.
Your Responsibilities

• Together with our Paid Social Team you plan, develop and implement comprehensive Paid Social strategies for our existing client portfolio, diversifying objectives across the marketing funnel: from brand awareness to consideration and performance.
• You have a good understanding of a digital marketing ecosystem
• You are able to conduct competitive research and account audits to determine a suitable strategy and identify optimizations for existing clients and prospects and present these in client and pitch meetings with senior stakeholders.
• You manage social media campaigns focused on but not limited to Facebook, Instagram, Tiktok, Snapchat, Pinterest and generate learnings by designing testing strategies to optimize audiences, bid strategies, and creatives.
• You work closely with our Creative team to advance creative asset recommendations and testing. You translate client needs and direction to the Creative Team and work toward prompt delivery of assets.
• You refine internal knowledge and establish world class practices for various social media channels across countries to meet and exceed our clients' performance expectations.
• You contribute to further growth of our Paid Social team in terms of expertise and personnel, as well as foster growth of junior team members.
• You influence the success of our Paid Social offering by staying on top of current digital marketing trends and closely collaborating with other performance marketers in the team.
• You maintain strong partnerships with Product and Tech teams to develop our specialized semantic software

Your profile

• You have a strong affinity for technologies, e-commerce, and numbers.
• You have at least .
• You're highly proficient in Microsoft Excel and knowledgeable with performance tracking platforms such as Google Analytics, Adjust, Oracle, etc. Experience in creative production automation tools or creative design tools is a strong plus.
• You have a data-driven mindset and strong analytical skills, with in-depth understanding of relevant KPIs in social media and cross-channel attribution models.
• You have experience and confidence in communicating performance to key stakeholders and building strong relationships.
• You have excellent project management skills, are able to coordinate and assign tasks to team members, coach them and foster their growth.
• You are a self-starter who likes to take responsibility with strong communication and organizational skills.
• You are reliable, conscientious, and detail oriented.
• You are fluent in English

/What we offer

• We offer exciting challenges and encourage your personal development.

Expect extensive training and regular feedback

• You take responsibility from day one, working in an agile team of diverse, smart, and passionate people, representing over 40 nationalities
• A hybrid work model that enables you to blend working from different locations: home, on the go, or in the office
• You get exposure to leading national and international eCommerce companies, enabling them to drive performance globally in product advertising and paid search.
• We regularly provide you with deep insights into our business strategy and offer the chance to shape Crealytics with your input and ideas
• From time to time, depending on your tasks you have the opportunity to work in our offices across the globe - accommodation is provided

// Your responsibilities

• Together with our Paid Social Team you plan, develop and implement comprehensive Paid Social strategies for our existing client portfolio, differing diversifying objectives across the marketing funnel: from brand awareness to consideration and performance.

• You are able to conduct competitive research and account audits to determine a suitable strategy and identify optimizations for existing clients and prospects and present these in client and pitch meetings with senior stakeholders.

• You manage social media campaigns focused on but not limited to Facebook, Instagram, Tiktok, Snapchat, Pinterest and generate learnings by designing testing strategies to optimize audiences, bid strategies, and creatives, etc.

• You work in close alignment with our Creative team to advance creative asset recommendations and testing. You translate client needs and direction to the Creative Team and work toward prompt delivery of assets.

• You refine internal knowledge and establish world class practices for various social media channels across countries to meet and exceed our clients' performance expectations.

• You contribute to further growing our Paid Social team in terms of expertise and personnel, as well as foster growth of junior team members.

• You influence the success of our Paid Social service by staying on top of current digital marketing trends and closely collaborating with other performance marketers in the team.

// Your profile

• You have successfully completed your studies (Bachelor's or Master's degree) in Marketing, Business, or any related fields.

• You have a strong affinity for technologies, e-commerce, and numbers.

• You have at least 4 years of hands-on experience in Paid Social, especially Facebook & Instagram, ideally from an agency. Experience in Tiktok, Pinterest, Snapchat, Twitter is a strong plus.

• You have a profound understanding of campaign structure, audience, and creative optimization in Paid Social channels.

• You have a data-driven mindset and strong analytical skills, with in-depth understanding of relevant KPIs in social media and cross-channel attribution models.

• You have experience and confidence in communicating performance to key stakeholders and building strong relationships.

• You have excellent project management skills, are able to coordinate and assign tasks to team members, coach them and foster their growth.

• You're highly proficient in Microsoft Excel and knowledgeable with performance tracking platforms such as Google Analytics, Adjust, Oracle, etc. Experience in creative production automation tools or creative design tools is a strong plus.

• You are a self-starter who likes to take responsibility with strong communication and organizational skills.

• You are absolutely reliable, conscientious, and detail-oriented.

• You are fluent in English, other languages are a big plus.

// What we offer
We know the number one reason people love their jobs is because of the people they work with. Which is why we try to create an open, collaborative, inclusive environment where people can challenge themselves, create together, and do amazing things. Our benefits include:

• Flexible working situations. Want to work from an office full time? OK. Only want to work from an office occasionally? That's OK too. Digital Nomad? Still OK

• Educational opportunities. Anyone on staff can take advantage of the Crealytics' Academy, providing growth opportunities in including language instruction, certification training, and professional development, among dozens of other skill-based courses

• Socializing. Our get-togethers are always a mix of business and pleasure. We do both with equal gusto

• International exposure. With offices in both NYC and Berlin, we give our staff access to the best thinking on two continents, and learning opportunities that come from working on global accounts

• We also offer all the standard packages, plus formalized training, flex time, fully stocked snacks and drinks (plus world class coffee!), gym discounts, and tons more.

Bottom Line
This role is for someone who values curiosity, learning, collaboration, and pioneering. Crealytics has been successful for over 11 years due to the passion and creativity of its people. If you see yourself continuing that tradition, we can't wait to meet you.Job Type: Full-time