Job Description

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Designs and executes digital engagement strategies. Assist in managing digital media buying for variety of brands. Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums. Analyzes online customer behavior to identify trends that can be used to drive growth and maximize exposure. Determine return measures for digital marketing projects to improve campaign effectiveness. General application of concepts and principals to resolve a variety of issues. Works on problems of a moderate scope where analysis of situation or data requires a review of a variety of factors. Normally receives general instructions on routine work and detailed instructions on new projects or assignments. Typically requires a degree and a minimum of 2 years of experience.