Job Description

Job description:

Job Title:

Paid Media Exeutive

Location:

East of Kailash, New Delhi

Company:

Poppy Seed Communication

Salary Range:

?35,000 - ?40,000 per month

Working Days:

Monday to Friday (Saturday & Sunday Off)

About Us:

Poppy Seed Communication is a growing digital marketing agency based in East of Kailash, New Delhi. We specialize in providing result-driven marketing solutions to a diverse clientele. We are currently looking for a performance-driven

Paid Media Exeutive

who is experienced in running and optimizing paid ad campaigns across platforms like Google Ads and Meta Ads.

Key Responsibilities:

Develop and implement PPC strategies across platforms including

Meta, Google Ads, LinkedIn, and TikTok.

Create PPC media plans tailored to client budgets, objectives, and target audiences. Communicate strategy, platform choices, KPIs (clicks, leads, conversions, ROAS), and expected outcomes to clients. Conduct keyword research, competitor analysis, and define audience targeting parameters. Analyze and optimize campaign performance on an ongoing basis. Design and deliver performance reports with insights and actionable recommendations. Apply

SEO

best practices (on-page and off-page) to enhance landing page effectiveness. Use

AEO

(Answer Engine Optimization) tactics for voice search and featured snippets. Implement

GEO

-targeting for local and hyperlocal advertising strategies. Stay current with emerging SEO and

PPC tactics

, such as semantic SEO and zero-click search. Utilize AI tools (ChatGPT, Jasper, Surfer SEO, SEMrush AI, etc.) to enhance campaign planning, content, and automation.

Requirements:

Minimum 2-3 years of hands-on experience in PPC advertising. Proficiency in

Google Ads

(Search, Display, YouTube) and

Meta Ads

(Facebook & Instagram). Strong understanding of keyword targeting, audience segmentation, and bidding strategies. Familiarity with Google Analytics, Google Tag Manager, and conversion tracking. Excellent analytical skills and attention to detail. Good communication and reporting skills.

Perks:

Competitive salary (?35,000 - ?40,000 per month) 5-day work week (Saturday and Sunday off) Opportunity to work in a creative and growth-focused environment Learn and grow with a dynamic team

How to Apply:

Send your resume and a brief cover letter to deepika@poppyseedcommunication.com

Job Types: Full-time, Permanent

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹40,000.00 per month

Work Location: In person