Key Responsibilities:
Develop, execute, and oversee paid advertising campaigns across platforms such as Google Ads, Facebook, Instagram, and other digital channels.
Track and analyze key performance metrics including CTR, ROAS, and CPA, making strategic adjustments to maximize campaign efficiency and ROI.
Enhance the brand's social media presence through regular content scheduling and active community engagement to drive growth and visibility.
Utilize email, WhatsApp, and similar communication tools to implement outreach initiatives that align with client goals and drive engagement.
Prepare comprehensive campaign performance reports, interpret analytics to uncover trends, and present insights to internal stakeholders or clients.
Coordinate with creative, content, and technical teams to ensure seamless execution and alignment of marketing initiatives.
Maintain strong client relationships through consistent updates, performance reviews, and strategic planning for future marketing activities.
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