Job Description

Job Title:

Organic Marketing Specialist

Location:

Sanpada

Department:

Marketing

Reporting to:

Marketing Manager / Director

About the Role:

We are seeking a creative and analytical

Organic Marketing Specialist

to strengthen our brand presence and drive consistent, high-quality traffic through non-paid channels. The ideal candidate will have a deep understanding of content marketing, SEO, social media growth, and community engagement strategies that help attract and retain audiences organically.

Key Responsibilities:

Develop and implement organic marketing strategies across SEO, social media, and content platforms. Conduct keyword research, competitor analysis, and on-page/off-page SEO optimization. Collaborate with content creators to plan blogs, videos, and posts optimized for engagement and visibility. Manage organic social media growth across platforms like Instagram, LinkedIn, YouTube, and Facebook. Track organic performance metrics (reach, impressions, engagement, website traffic) and generate reports. Build and nurture online communities through consistent interaction and valuable content. Collaborate with design and performance teams to ensure content consistency across channels. Stay updated with the latest organic growth trends, algorithm changes, and industry best practices.

Key Skills & Requirements:

Proven experience (2-5 years) in organic marketing, SEO, or social media strategy. Strong understanding of Google Search Console, Google Analytics, and SEO tools (Ahrefs, SEMrush, etc.). Excellent writing and communication skills. Ability to analyze data and make data-driven marketing decisions. Creative mindset with an eye for engaging, shareable content. Experience in building and managing online communities is a plus.

Preferred Qualifications:

Bachelor's degree in Marketing, Communications, or a related field. Knowledge of content marketing funnels and organic lead generation. Experience with tools like HubSpot, Notion, or Trello for campaign management.

What We Offer:

Opportunity to build and scale a strong organic presence for a growing brand. Creative freedom and ownership of your marketing strategies. Collaborative, learning-focused work environment.
Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month