Job Specification
The role involves leading the conceptualization and execution of creative design strategies across various social media platforms, ensuring high-quality video and motion graphics output, and continuous skill development of the design team.
Primary Job Responsibilities
Conceptualize, create, and present creative design strategies for various social media platforms.
Collaborate with the content team for new deliverables.
Oversee design team deliveries and ensure the maintenance of quality in motion videos.
Upskill the team's capabilities, knowledge, and usage of design and motion tools.
Regularly upgrade individual skillsets and design knowledge.
Specific Knowledge & Skills
Tools: After Effects, Adobe Premiere, Photoshop, Illustrator, Canva (3D software knowledge preferred).
Strong storyboarding skills.
Working knowledge of AI tools such as ChatGPT, SORA, KLING, etc.
Knowledge Base: Brand strategy, advertising campaigns, online marketing.
Ability to work under tight deadlines and pressure.
Strong typography and visual storytelling skills.
Major KRAs (SMART)
Ensure timely and high-quality content delivery for various products.
Present visual concepts, campaign reels, and videos.
Collaborate with the team to maintain consistency of motion designs across products.
Create thought-provoking and easy-to-understand videos for educational products.
Take ownership of creative quality and output across assigned projects.
Provide digital graphics support across media and communication platforms.
Prioritize and manage multiple design projects within time and quality parameters.
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