To ensure accurate CRM data discipline, generate timely MIS reports across departments, and provide business insights for better decision-making and performance tracking.
Key Responsibilities
1. CRM Compliance & Process Monitoring
Audit daily entries in CRM (Airtable / Kylas / etc.) to ensure all SOPs are being followed.
Track lead status updates, follow-ups, appointment confirmation, sales closure entries, and doctor recommendations.
Identify errors or missing data and follow up with respective team members for corrections.
2. MIS & Reporting
Generate Daily / Weekly / Monthly reports for:
Clinic Appointments & Follow-up Status
Conversion Rate by Advisor / TL / Clinic
Product vs Service Sales
Marketing Funnel - Lead Source vs Output vs Cost
Doctor-wise / Branch-wise Revenue & Upsell Performance
Customize reports and share with concerned departments (Sales / Marketing / Finance / HR).
3. Business Analysis
Highlight patterns, gaps, leakages or underperformance through reports.
Provide actionable recommendations backed by numbers.
Work closely with management to plan improvements based on data trends.
4. Coordination & Automation Support (If Skilled)
Liaise with CRM / Automation vendors or internal tech team to update dashboards and trackers.
Maintain central data health score of CRM.
Required Skills & Qualifications
Experience with CRM Tools (Airtable / Zoho / HubSpot / Kylas etc.)
Strong Excel / Google Sheets & Reporting skills
Understanding of Sales / Operations processes preferred
Analytical mindset -- should not just compile data but interpret it
Personality Traits
Process-oriented and discipline-focused
Assertive in following up for accurate data entries
Detail-oriented with high ownership attitude
KPIs (Success Metrics)
100% CRM Data Compliance Score (No Missing Entries)
Timely Submission of Daily / Weekly Reports
Insights leading to measurable improvement in Conversion % or Follow-up efficiency
Job Type: Full-time
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
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