Mindshare | Director Digital

Year    Mumbai, Maharashtra, India

Job Description





Mindshare is seeking a strategist with minimum 5-7 years of work experience in media and research who would be responsible to manage mainly cereal brand along with other brands. You will support the team to develop and sell integrated communications strategy based on brand understanding, consumer insights and market/media dynamics.
Description

Mindshare is seeking a strategist with minimum 5-7 years of work experience in media and research who would be responsible to manage mainly cereal brand along with other brands. You will support the team to develop and sell integrated communications strategy based on brand understanding, consumer insights and market/media dynamics.
Reporting of the role
This role reports to the \xe2\x80\x93 Sr. Director Strategy 3 best things about the job:

  • A role where there are no limits to good ideas
  • Clients that support and encourages innovative, exciting work in the country and also on a global platform
  • Learn from the best in the business if you are willing to go over and above regular work
Measures of success \xe2\x80\x93
In three months:
  • Complete knowledge of relevant categories
  • Able to understand agency and client working style and deliver on his day to day requirements
  • Independently work on the proprietary tools
  • To participate in idea generation sessions

In six months:
  • Handling internal global Data reporting and requirements
  • Developed a good client relationship
  • Proactively taking initiatives for sharing additional information with team and client
  • To drive thought leadership on media and marketing issues.
In 12 months:
  • Independently working on the client requirements
  • Worked on end to end award winning solutions
  • Creating strategies along with cross teams and seamlessly integrating traditional, digital, on-ground and branded content for brands
  • Train and mentor new joinees
Responsibilities of the role:

  • Provide strategic communications & planning leadership on your set of brands
  • Act as a senior level contact for the client and have a strong understanding of cross channel media strategy. Should be able to lead strategic conversations on Media and communication planning
  • Support the team that works on the annual marketing strategies along with the -Client Leadership team and specialist units
    Develop creative ideas and disruptive communication innovations for the client, aligned with their business, customer, and brand goals
  • Writing entries for media and other awards
  • Drive consumer understanding to draw insights that impact our brand plans
  • Keep abreast of media innovations and developments and find links to enrich brand plans
What you will need:

  • Persuasive
  • Pro active
  • Communication skills
  • Analytical Skills
  • Stake holder management
  • Makes good presentations

About Mindshare
Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries. Mindshare APAC has won over 300 awards in 2014/2015 and was the most awarded agency at the 2015 Campaign Asia Awards Festival. Mindshare was also recognized as the SMARTIES\xe2\x84\xa2 APAC \xe2\x80\x98Agency Network of the Year 2015\xe2\x80\x99 for the third consecutive year. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com About India Digital media advertising in India continues to grow at 30% in 2017, cementing India\xe2\x80\x99s position as the second largest internet market with close to 450 million users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for all integrated marketing services, fueled by the collective market investment in data and technology. With a booming economy, both traditional and new age industries are witnessing a boost in consumption, making India a high potential advertising market. With renewed foreign investments across several industries, India is an exciting market for any advertising professional. GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

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Job Detail

  • Job Id
    JD2996444
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year