to manage and optimize advertising campaigns on Meta platforms (Facebook, Instagram, Audience Network, Messenger) for international clients. The ideal candidate will have hands-on experience in paid ads, a strong analytical mindset, and excellent communication skills to handle international clients effectively.
Key Responsibilities:
Plan, create, and manage
Meta ad campaigns
for international markets.
Conduct audience research and competitor analysis to identify targeting opportunities.
Optimize campaigns for
CTR, CPC, CPA, ROAS, and conversions
.
Track, analyze, and report campaign performance using Meta Ads Manager and analytics tools.
Handle
end-to-end communication with international clients
regarding ad strategy, performance, and recommendations.
Manage ad budgets efficiently to maximize ROI.
Collaborate with creative and content teams to ensure ad creatives align with campaign objectives.
Stay updated with
Meta platform updates, policies, and digital marketing trends
.
Key Skills Required:
Proven experience in
Meta Ads (Facebook & Instagram Ads)
campaign management.
Strong knowledge of
international markets and audience segmentation
.
Excellent
analytical and reporting skills
.
Strong communication and client-handling skills (experience with international clients preferred).
Proficiency with Meta Ads Manager, Business Manager, and Google Analytics.
Ability to work under pressure and manage multiple campaigns simultaneously.
Qualifications:
Bachelor's degree in Marketing, Business, or related field.
Minimum
2-6 years of experience
in Meta Ads campaign management.
Experience with international clients is mandatory.
Job Types: Full-time, Permanent
Benefits:
Internet reimbursement
Leave encashment
Paid sick time
Work Location: In person
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