Achyutam Technology is looking for a skilled and result-oriented Meta Ads Executive to manage and optimize paid advertising campaigns across Meta platforms (Facebook, Instagram). The candidate should have hands-on experience in planning, executing, and optimizing ad campaigns to achieve business goals.
Roles & Responsibilities
Plan, create, and manage Meta Ads campaigns (Facebook & Instagram) for lead generation, brand awareness, and conversions
Perform audience research, targeting, and retargeting strategies
Create and optimize ad copies, creatives, and call-to-action strategies
Monitor daily campaign performance and optimize budgets, bids, and placements
Conduct A/B testing for ads, creatives, audiences, and landing pages
Analyze campaign data and prepare performance reports
Track and improve KPIs such as CTR, CPC, CPA, ROAS, and conversion rate
Coordinate with the design and content team for ad creatives
Ensure proper Meta Pixel setup and conversion tracking
Stay updated with Meta Ads policies, algorithm updates, and best practices
Required Skills & Qualifications
Minimum 1-2 years of hands-on experience in Meta Ads (Facebook & Instagram)
Strong understanding of Meta Ads Manager and campaign structures
Knowledge of targeting options, custom audiences, and lookalike audiences
Experience in lead generation and conversion-focused campaigns
Basic knowledge of landing page optimization and funnels
Ability to analyze data and take data-driven decisions
Good communication and reporting skills
Ability to work independently and meet deadlines
Preferred Skills
Experience with e-commerce or service-based campaigns
Knowledge of Google Analytics and tracking tools
Understanding of digital marketing concepts
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹30,000.00 per month
Application Question(s):
What is your current CTC ?
Work Location: In person
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