Job Description

Job Title:

Meta Ads Expert

Location:

On-site (Full-Time)

Experience Required:

2+ Years

Salary:

?15,000 - ?30,000 per month

We are looking for a skilled and results-driven

Meta Ads Expert

to manage and optimize paid advertising campaigns on Facebook and Instagram. The ideal candidate should have hands-on experience in running performance-driven campaigns, generating leads/sales, and optimizing ad spend for maximum ROI.

Key Responsibilities

Plan, create, manage, and optimize Meta (Facebook & Instagram) ad campaigns Develop ad strategies aligned with business goals (leads, sales, traffic, brand awareness) Create and test ad creatives, copies, audiences, and placements Monitor campaign performance and optimize based on KPIs (CTR, CPC, CPA, ROAS) Manage ad budgets effectively and ensure optimal ROI Perform A/B testing on ads, creatives, and targeting Analyze data and prepare performance reports with actionable insights Coordinate with the design and content team for ad creatives Stay updated with Meta Ads trends, policies, and algorithm changes

Required Skills & Qualifications

Minimum

2+ years of hands-on experience

in Meta Ads (Facebook & Instagram) Strong understanding of ad funnels, audience targeting, and retargeting Experience in lead generation and conversion-based campaigns Proficiency in Meta Ads Manager and analytics tools Ability to analyze data and optimize campaigns for performance Good communication and reporting skills Experience with multiple industries is a plus

Preferred Qualifications

Experience with e-commerce or service-based campaigns Knowledge of basic graphic/content optimization for ads Familiarity with tracking tools like Meta Pixel and Conversion API
Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?30,000.00 per month

Application Question(s):

What is your current CTC ?
Work Location: In person