Job Description

Job description: Medical Content Writer

Bakson Group is well equipped to provide a high quality of personalized care for all your health and medical requirements.

We are seeking a skilled and creative Content Writer to join our Digital Marketing and Communications team. The ideal candidate will be responsible for producing high-quality, engaging, and informative content that effectively communicates our mission, services, and patient-centered approach. The Content Writer will play a crucial role in enhancing our online presence, engaging with our target audience, and maintaining consistent brand messaging.

Roles and Responsibilities:

1. Content Creation:

Develop compelling and relevant content for various platforms, including the hospital website, social media, newsletters, blogs, brochures, press releases, and other marketing materials.

2. Medical Content:

Research and create accurate, well-researched, and medically accurate content that educates patients, families, and the general public about various medical conditions, treatments, procedures, and healthcare best practices.

3. SEO Optimization:

Incorporate SEO best practices to ensure that content is search-engine friendly and ranks well in search results.

4. Brand Consistency:

Maintain consistent brand messaging, tone, and style across all written materials to reflect the hospital's values and mission.

5. Collaboration:

Collaborate with various departments, medical professionals, and subject matter experts to gather information and insights for content creation.

6. Content Calendar:

Contribute to the development and maintenance of a content calendar to ensure timely delivery of content across different platforms.

7. Editing and Proofreading

: Review and edit content for grammar, spelling, punctuation, style, and accuracy.

8. Social Media Engagement:

Assist in managing social media accounts by creating engaging posts and responding to comments and messages when necessary.

9. Stay Updated:

Keep up-to-date with industry trends, medical advancements, and healthcare news to ensure content is current and relevant.

Qualifications:

- Candidate should have minimum BHMS, BDS degree

- Proven 2-5 years experience as a content writer, preferably in the healthcare or medical field.

- Strong writing, editing, and proofreading skills.

- Knowledge of medical terminology, healthcare practices, and patient engagement.

- Proficiency in SEO principles and content optimization.

- Familiarity with content management systems (CMS) and basic HTML.

- Excellent research skills and the ability to understand and communicate complex medical topics in an easily understandable manner.

- Creative thinking and the ability to generate innovative content ideas.

- Strong attention to detail and accuracy.

- Excellent organizational and time management skills.

- Ability to work independently and collaborate with a team.

Job Type: Full-time

Pay: ?20,000.00 - ?40,000.00 per month

Benefits:

Commuter assistance Health insurance Internet reimbursement Provident Fund
Schedule:

Day shift Monday to Friday
Supplemental Pay:

Yearly bonus
Work Location: In person