Job Description

Job Summary:

We are seeking a highly skilled Media Planner (Senior Consultant) to design, execute, and optimize multi-channel media campaigns. The ideal candidate will have strong experience in media planning, media buying, audience analysis, and campaign performance evaluation--preferably in government, cybersecurity awareness, or public outreach domains.

Key Responsibilities:

1. Develop and execute comprehensive media plans across digital, print, radio, TV, outdoor, and social media.

2. Conduct market research and audience analysis to identify target demographics and media consumption patterns.

3. Collaborate with creative teams to align content, messaging, and creatives with media strategy.

4. Negotiate and manage media buys, ensuring cost-effective placement and optimal visibility. 5. Build and maintain relationships with media vendors, publishers, broadcasters, and digital platforms.

6. Develop campaign schedules, media calendars, and placement strategies.

7. Prepare media plans, performance dashboards, and post-campaign evaluation reports.

8. Manage media budgeting, billing, and ROI analysis for various awareness campaigns.

Required Qualifications:

1. Bachelor's degree in Mass Communication, Marketing, Advertising, Communications, or related discipline with( First Division / 60% aggregate ).

Required Skills:

1. Strong expertise in media strategy planning and multi-channel campaign design.

2. Proficiency in audience segmentation, media channel selection, and campaign execution.

3. Hands-on experience with analytics tools such as Google Analytics, Social Media Insights, and media monitoring platforms.

4. Ability to prepare detailed media plans, budgets, campaign progress reports, and post-campaign analysis.

5. Minimum 5 years of experience in Media Planning, Media Buying, or Campaign Management.

6. Experience handling government campaigns, cybersecurity awareness programs, or social marketing initiatives (preferred).

7. Proven experience with multi-channel awareness campaigns including TV, radio, print, digital, and outdoor media.

8. Prior work with government outreach programs, NGOs, consulting firms, or international agencies in cyber awareness (highly desirable).

Job Type: Full-time

Benefits:

Provident Fund
Work Location: In person