A Media Executive at an ad agency typically handles planning, executing, and optimizing media campaigns across various platforms. This includes research, media buying, campaign management, and performance analysis.
Media Planning and Buying:
Researching and identifying suitable media channels for campaigns.
Developing media plans based on client objectives, target audience, and budget.
Negotiating rates and buying media space or time.
2. Campaign Management:
Creating and executing digital advertising campaigns (e.g., search, social media, display).
Managing campaign budgets and timelines.
Monitoring campaign performance and making adjustments as needed.
3. Performance Analysis and Reporting:
Analyzing campaign data to track performance and identify areas for improvement.
Preparing reports for clients, highlighting key metrics and insights.
Conducting A/B testing to optimize campaigns.
4. Digital Asset Management:
Managing and maintaining the client's website and social media presence.
Creating engaging content for digital platforms.
Ensuring brand consistency across all channels.
5. Client Communication and Relationship Management:
Communicating with clients about campaign progress and performance.
Collaborating with other team members (e.g., creative, account management).
Responding to client inquiries and feedback.
6. Other Responsibilities:
Staying up-to-date with the latest trends and technologies
May also be involved in public relations and sales promotion activities.
Job Types: Full-time, Permanent
Pay: From ?50,000.00 per month
Benefits:
Cell phone reimbursement
Commuter assistance
Food provided
Health insurance
Internet reimbursement
Leave encashment
Paid sick time
Provident Fund
Schedule:
Day shift
Fixed shift
Morning shift
Supplemental Pay:
Performance bonus
Quarterly bonus
Yearly bonus
Education:
Bachelor's (Preferred)
Experience:
Media planning: 3 years (Preferred)
Media buying: 2 years (Preferred)
Broadcast media: 2 years (Preferred)
Campaigning Management: 2 years (Preferred)
Language:
English,Telugu and Hindi (Preferred)
Location:
Banjara Hills, Hyderabad-Deccan, Telangana (Preferred)
Work Location: In person
Application Deadline: 25/04/2025
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