Job Description

Big Drops Marketing Group

is a leading

performance Ad network

with offices in the

UAE, India, and the U.S.

We specialize in promoting a wide range of offers across multiple channels, with a primary focus on

email marketing

. Our mission is to deliver high-quality traffic and measurable results for our clients, driving customer engagement and conversions through targeted campaigns.

We are seeking an experienced

Media Buyer

who can craft high-converting copy and optimize funnels from ad to checkout. The ideal candidate understands

consumer psychology, performance marketing, and creative testing

, and is comfortable working across ads, emails, and landing pages. You'll be the creative force behind

marketing angles, hooks, and messaging

that drive measurable results.

Key Responsibilities

Write

direct response copy

for ads, emails, VSLs, pre-landers, interstitials, checkout flows, and long-form sales pages. Develop and test

multiple marketing angles

to improve CTR, engagement, and conversion rates. Optimize

landing page content, structure, and messaging

for maximum conversions. Build and format

HTML-based email creatives

(both text and design-heavy). Run and scale

social media ad campaigns

(Facebook, Instagram, TikTok, Native). Use

AI tools

to accelerate idea generation, ad variations, and A/B testing workflows. Analyze campaign data to refine copy, funnels, and user flows. Stay updated on best practices in

direct response marketing, funnel optimization, and compliance

.

Requirements

Proven track record in

direct response copywriting

with a portfolio of ads, landing pages, and email creatives. Deep understanding of

funnels, VSLs, pre-landers, advertorials, interstitials, and checkouts

. Experience in

landing page content optimization

(headlines, hooks, CTAs, copy flow). Hands-on experience with

paid ads

on social or native platforms. Working knowledge of

HTML

for email builds and formatting. Proficiency with

AI-driven marketing tools

(ad copy generation, split-testing, etc.). Strong understanding of

consumer psychology and performance metrics

.

Preferred Skills

Familiarity with

custom-built landing pages

(no drag-and-drop reliance).

Ability to

experiment with different form styles, CTA placements, copy structures, and layouts

to improve conversions.

Strong understanding of

user experience and funnel flow

to reduce drop-offs.

Knowledge of

email deliverability & compliance

(CAN-SPAM, GDPR).

Background in

affiliate or performance marketing

is a big plus.

What We Offer

Competitive salary +

performance-based bonuses

. Work on

large-scale campaigns

with global reach. Creative freedom to test and implement

new angles & funnel strategies

. A fast-paced, growth-driven environment with

cutting-edge tools

.
Interested candidate can share resume at monika@bigdropsmarketing.com

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Application Question(s):

How Much Experience Do You Have As Media Buyer? What's Your Current CTC? What's Your Excepted CTC?
Work Location: Remote