Job Description

We are seeking a performance-driven Digital Marketing Specialist to join our marketing team, with a core focus on Paid Marketing channels. The ideal candidate will have 1-3 years of hands-on experience managing paid campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and LinkedIn.

Key Responsibilities:

Plan, launch, and optimise paid campaigns across Google Ads, Meta, LinkedIn, and other relevant platforms. Conduct keyword research, audience targeting, and A/B testing to improve ad performance. Monitor and analyse campaign performance data, adjusting strategies to maximise ROI and meet KPIs. Collaborate with the creative team to develop compelling ad copy and visual assets. Stay up to date with platform updates, algorithm changes, and best practices in paid advertising. Prepare regular performance reports and deliver actionable insights to stakeholders. Assist in budget planning and ensure campaigns stay within allocated spend.
Job Type: Full-time

Pay: From ?20,000.00 per month

Work Location: In person