Job Description

Heronex is a 360 media, marketing, and PR company committed to transforming how stories are told and brands are built. Our flagship digital news platform

Utkal Pratidin

, youth-driven infotainment label

StraightX

, and original IP production house

Upro Originals

together serve millions of audiences across Odisha and India.

We are passionate about journalism, creativity, and impact and are building a future-ready media organization from Odisha to India.

Role Overview

We are looking for enthusiastic MBA interns who are eager to explore the fast-evolving media business ecosystem. You will support strategy, market research, brand partnerships, content analytics, and product innovation across all Heronex media verticals. You will work closely with the founding team and contribute to real business growth.

Key Responsibilities

Market research, competitor analysis, and industry insights for digital media growth. Assist in revenue strategy, business development, and client outreach. Support PR, advertising, and sponsorship projects for brands. Analyze digital content performance across platforms and provide insights. Contribute to production planning for Upro Originals and StraightX. Support new product initiatives like subscription models and events. Assist in campaign execution, reporting, and partnership documentation. Prepare business presentations, strategic reports, and investor decks.

Preferred Skills

Strong analytical and research abilities Creativity in brand communication & marketing Understanding of digital media trends (news, entertainment, social) Excellent verbal & written communication skills Proficiency in MS Office / Google Workspace Ability to work in a fast-paced startup environment

Eligibility

Pursuing MBA (Marketing, Media Management, Digital Business, Strategy or related fields) Freshers with strong interest in media entrepreneurship encouraged to apply

Stipend:

1st Month - Unpaid

| Performance-based stipend from 2nd month onward

What You Will Gain

Exposure to media business operations and newsroom environment Hands-on experience in brand partnerships & revenue models Opportunity to work directly with founders on high-impact projects Certificate of Internship + Letter of Recommendation (Performance based) High performers may be offered full-time roles
Job Type: Internship
Contract length: 1 month

Pay: ₹10,028.42 - ₹39,287.61 per month

Work Location: In person