Marketing Trainee / Junior Marketing Associate (fresher)

Year    WB, IN, India

Job Description

About the Role



Entry-level, hands-on marketing role focused on B2B lead generation, CRM hygiene, content support, and campaign execution. You'll collaborate with Sales to build a predictable pipeline and keep our brand consistent across channels.

Key Responsibilities



Lead Research & Data Building:

Source, validate, and enrich prospect lists by industry, geography, and decision-maker role; maintain 100% CRM hygiene.

Outbound Campaigns:

Set up and run basic email/WhatsApp/LinkedIn outreach sequences; track opens, clicks, replies, and bounces.

Content & Collateral:

Draft short posts, case-snippets, product one-pagers; coordinate with design for creatives (Canva).

Website & Listings Support:

Update product pages, directories, and basic SEO on-page items (titles, meta, alt text).

Event/Expo Support:

Maintain calendar, vendor lists, and follow-up tracker for enquiries from events.

Reporting:

Prepare weekly marketing dashboards (leads added, campaign metrics, meetings booked, pipeline notes).

Required Skills/Qualifications



BBA/B.Com/B.Sc or MBA (Marketing) -

0-1 year

experience (freshers welcome). Proficient in

Excel/Google Sheets

,

PowerPoint

, internet research, and basic

Canva

. Working knowledge of any

CRM

(HubSpot/Zoho) preferred. Clear written English; comfort with professional email/LinkedIn outreach. Detail-oriented, process-driven, and coachable.

Tools You'll Use



Google Sheets/Excel, Gmail, LinkedIn, CRM (HubSpot/Zoho), Canva, Google Drive, basic website CMS.

Reporting To



Marketing Manager / Sales Head

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

Leave encashment Provident Fund
Work Location: In person

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Job Detail

  • Job Id
    JD4118469
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year