Job Description

Marketing Tech Lead / 3 years to 5 years / Mumbai

Requirements:

Basic marketing fundamental knowledge:

organic social, SEO, paid social, SEM, lead gen, CRM, web analytics, drip/re?marketing, chatbots, AdSense, affiliate, IVR, etc. and understanding the metrics of marketing such as CPC, ROAS, Engagement rate etc

Hands?on with no?code/low?code/automation platforms (Make, Zapier, Airtable, Zoho Creator etc).

Experience building automated reporting in Google Looker Studio.

Comfortable querying and transforming data in or similar.

Basic AWS, Google Apps Script, web hosting, Github, BigQuery familiarity

Experience connecting different platforms via APIs such as SaaS platforms (Zoho, hubspot, etc.), ad/social platforms (Graph API, YouTube, Google Ads etc), AI (OpenAI or Claude APIs)

Explored and applied Agentic AI / MCPs.

Responsibilities:

Automate Internal Processes:

Design, build, and maintain automations (Google Sheets, Zoho Creator, Airtable, Make.com, Zapier, Google Apps Script) to streamline workflows across teams.

Reporting Automation:

Develop end?to?end reporting pipelines--pull data via APIs (social/ad platforms, SaaS tools), transform it (BigQuery or equivalent), and visualize it Looker Studio.

AI?Powered Solutions:

Prototype and implement agentic AI/MCPs to boost efficiency--chatbots, intelligent alerts, automated insights.

Tech Evangelism:

Stay ahead of the curve on AI, martech trends; recommend and pilot new tools that actually move the needle.