Job Description

Job Title:

Market Strategist

The Market Strategist is responsible for developing, implementing, and optimizing strategies to identify market opportunities, forecast trends, and position the company competitively. This role requires a blend of analytical thinking, business acumen, and creative strategy to drive growth and improve market share.

Key Responsibilities

Market Analysis:

Conduct in-depth research on market trends, customer behavior, competitors, and industry developments.

Strategic Planning:

Develop data-driven marketing and business strategies aligned with company goals and market opportunities.

Forecasting:

Analyze economic indicators, consumer trends, and competitor movements to forecast market shifts.

Go-to-Market (GTM) Strategy:

Collaborate with product, marketing, and sales teams to define GTM plans for new products or services.

Performance Monitoring:

Track and report on market performance, identifying areas for improvement and new opportunities.

Competitive Intelligence:

Build comprehensive profiles of key competitors, monitoring their strengths, weaknesses, and strategic movements.

Stakeholder Collaboration:

Present insights and recommendations to senior leadership to inform business decisions.

Brand Positioning:

Ensure consistent market positioning and differentiation across all communication channels.

Qualifications

Bachelor's degree in

Marketing, Business management or a related field

(Master's preferred).

3-5 years

of experience in market strategy, business analysis, or strategic planning. Strong knowledge of tools such as Excel, Tableau, Power BI, or Google Analytics. Excellent communication, presentation, and storytelling skills. Ability to synthesize complex data into clear strategic insights. Knowledge of digital marketing trends, consumer insights, and business development strategies. Age criteria: 27-35 years.

Key Competencies

Strategic and analytical mindset Market and competitive intelligence Data-driven decision-making Business acumen and forecasting ability Cross-functional collaboration Problem-solving and critical thinking Adaptability and innovation
Job Type: Permanent

Pay: ₹45,000.00 - ₹50,000.00 per month

Benefits:

Provident Fund
Work Location: In person