Marketing Specialist

Year    KA, IN, India

Job Description

About the company - www.alphaabets.com



Alphaabets is a Digital Twin Consulting & Implementation company delivering deep tech engineering solutions focused on 3D Design , Multi physics simulation, Digital Manufacturing & AR/VR.

Transport & Mobility - across Automotive (Traditional Auto, EV) , Aerospace & Shipbuilding Education - Industry 4. 0 Learning & Startup - for Core Engineering Disciplines - Aerospace, Mechanical, Automotive and Civil & Structural. Infrastructure & Cities - Urban planning, Integrated Design & Construction Planning , BIM 4D/5D

Key Responsibilities



Social Media Strategy & Management:



Develop and execute social media strategies to enhance brand visibility and engagement. Manage and monitor content across platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.) using tools like

Hootsuite

or

Buffer

. Use AI-based tools (e.g., Jasper, ChatGPT, Lately.ai) for content creation and optimization. Foster audience engagement by responding to comments, messages, and creating interactive posts.

Content Creation & AI Integration:



Create visually appealing and engaging content using AI-powered design tools like

Canva Pro

,

Designify

, or similar platforms. Stay updated with social media trends and use AI to predict and capitalize on emerging opportunities.

Digital Advertising Campaigns:

.

Use AI analytics tools to identify audience behavior and optimize ad performance. Ensure campaigns are data-driven and focused on maximizing ROI.

SEO & Website Optimization:



Optimize website content using AI SEO tools like

Surfer SEO

or

SEMRush AI

. Work with the web team to ensure mobile-friendly and user-friendly designs. Track performance metrics using Google Analytics and AI-powered insights tools.

AI-Driven Email Marketing:



Develop email marketing campaigns with personalization and segmentation using AI tools like

HubSpot

or

Mailchimp with AI features

. Monitor and analyze campaign performance to refine strategies.

Research & Analytics:



Leverage AI tools like

Brandwatch

or

Sprout Social

for social listening and market analysis. Provide actionable insights based on trends, competitor analysis, and performance metrics.

Qualifications



MBA in Marketing, Communications, or a related field. Proven experience (1-2 years) in social media and digital marketing. Proficiency in social media management tools like

Hootsuite

,

Buffer

, or

Sprout Social

. Experience with AI-based tools for content creation, SEO, and analytics (e.g.,

Jasper AI

,

ChatGPT

,

Surfer SEO

,

Canva Pro AI

). Strong knowledge of SEO, SEM, and PPC campaign management. Excellent analytical, organizational, and communication skills. A creative mindset and strong storytelling ability.
Job Type: Full-time

Pay: ?400,000.00 - ?500,000.00 per year

Location: Bengaluru

Benefits:

Health insurance Provident Fund

Mandatory Application Question(s):



How many years of relevant experience you have What is your notice period (In days) What is your current location Availability for Face to Face Interview (State Yes or No) What is your current CTC (Annual) Service Bond of 2 years ( Mandatory) - State Yes or No
Job Type: Full-time

Pay: ?400,000.00 - ?500,000.00 per year

Benefits:

Health insurance Provident Fund
Application Question(s):

How many years of relevant experience do you have What is your current location What is your current CTC (Per Annum) What is your notice period (In days) Do you have experience in Social Media Marketing (Yes/No)
Location:

Bengaluru, Karnataka (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD3753983
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    KA, IN, India
  • Education
    Not mentioned
  • Experience
    Year