Job Description

The Digital Media Buyer, as part of an in-house media team, is responsible for the execution of omnichannel programmatic media campaigns, utilizing multiple platforms. The campaigns are global in nature, with very targeted B2B audiences and KPIs, utilizing display, video, CTV, audio and native formats.

Major Areas of Accountability:

• Set up and manage day-to-day campaign activity for all clients within platforms including campaign builds in various platforms, monitoring pacing/bidding, spend tracking, implementing pixels and creative trafficking across display, video, mobile, native, CTV/OTT, and audio
• Manage quality control of campaigns, implementing and adhering to a rigorous QA process.
• Ensure data collection is in place through use of tracking pixels, and collaborating with Analytics team
• Manage tracking of buying platform spend and budgets
• Troubleshoot campaign delivery and performance issues
• Participate in frequent communications with platform partners
• Pull and analyze campaign performance reports against stated KPIs to inform daily optimizations and testing recommendations
• Identifying campaign trends and insights; optimizing spend and tactics based on these insights.
• Research and stay abreast of trends, acting as a subject matter expert on programmatic media

Qualifications

• 2+ years of hands-on, self-serve management of programmatic media across several DSPs (DV360, Ad Cloud, Quantcast, etc.) \xe2\x80\x93 including set-up/execution, ad ops/trafficking and analytics
• Experience working with 3rd party ad servers (DCM/GCM) and ad verification (DoubleVerify)
• Analytical skills and ability to work with complex data, ideally with experience in professional analytics tools (GA/AA)
• Familiarity with media buying platform preferred (Media Ocean/Prisma)
• Bachelor\xe2\x80\x99s degree required
• Passion for continuing education in digital media and advertising technology
• Ability to manage multiple projects while staying focused on the details
• Stellar communication, interpersonal and presentation skills
• Team player who enjoys working in a collaborative, open environment

LSEG is a leading global financial markets infrastructure and data provider. Our purpose is driving financial stability, empowering economies and enabling customers to create sustainable growth.

Our purpose is the foundation on which our culture is built. Our values of Integrity, Partnership, Excellence and Change underpin our purpose and set the standard for everything we do, every day. They go to the heart of who we are and guide our decision making and everyday actions.

Working with us means that you will be part of a dynamic organisation of 25,000 people across 65 countries. However, we will value your individuality and enable you to bring your true self to work so you can help enrich our diverse workforce. You will be part of a collaborative and creative culture where we encourage new ideas and are committed to sustainability across our global business. You will experience the critical role we have in helping to re-engineer the financial ecosystem to support and drive sustainable economic growth. Together, we are aiming to achieve this growth by accelerating the just transition to net zero, enabling growth of the green economy and creating inclusive economic opportunity.

LSEG offers a range of tailored benefits and support, including healthcare, retirement planning, paid volunteering days and wellbeing initiatives.

We are proud to be an equal opportunities employer. This means that we do not discriminate on the basis of anyone\xe2\x80\x99s race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, marital status, veteran status, pregnancy or disability, or any other basis protected under applicable law. Conforming with applicable law, we can reasonably accommodate applicants\' and employees\' religious practices and beliefs, as well as mental health or physical disability needs.

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London Stock Exchange Group