Marketing & Sales Head

Year    Salem, TN, IN, India

Job Description

Sales Leadership

Develop and execute overall sales strategy to achieve revenue and booking targets across residential/commercial projects

Lead, mentor, and manage the sales team (in-house & channel partners) to improve conversions and productivity

Set monthly, quarterly, and annual sales targets and track performance against KPIs

Oversee site sales operations, client follow-ups, negotiations, and deal closures

Build strong relationships with high-value clients, investors, brokers, and corporate buyers

Marketing Strategy & Execution

Plan and execute integrated marketing campaigns (digital, print, outdoor, events, site activations)

Drive lead generation through digital channels

Oversee branding, project positioning, pricing strategy, and promotional offers

Coordinate with creative agencies for brochures, hoardings, videos, and campaign creatives

Monitor marketing budgets and ensure optimal ROI on campaigns

Channel Partner & Broker Management

Appoint, train, and manage channel partners and brokerage networks

Design incentive structures and schemes to motivate channel sales

Ensure consistent communication and engagement with brokers

Market Research & Analysis

Conduct market research on competitor projects, pricing trends, and customer preferences

Provide inputs on product mix, unit sizes, amenities, and pricing based on market insights

Track sales funnel metrics and customer acquisition costs

Customer Experience & CRM

Ensure excellent customer experience from lead generation to possession

Work closely with CRM teams to manage leads, customer communication, and documentation

Address escalations, critical negotiations, and key client concerns

Cross-Functional Coordination

Collaborate with construction, finance, legal, and customer service teams to ensure smooth sales operations

Align sales timelines with project construction schedules and approvals

Support collections and cash flow planning in coordination with finance teams

Reporting & Compliance

Prepare regular sales and marketing performance reports for management

Ensure compliance with RERA guidelines, advertising norms, and internal policies

Maintain transparency and ethical sales practices

Team Development

Recruit, train, and develop high-performing sales and marketing teams

Conduct regular performance reviews and skill development sessions

Build a results-driven and customer-focused sales culture

Key Skills & Competencies

Strong leadership and team management skills

Deep understanding of real estate sales cycles and buyer behavior

Expertise in digital marketing and lead management

Excellent negotiation and communication skills

Data-driven decision-making and analytical thinking

Job Type: Full-time

Pay: ?35,000.00 - ?50,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD5182738
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Salem, TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year