Job Title: Marketing & Sales Executive (with Sales Expertise)
Location: Remote
Job Type: Full-Time
About the Role
We are seeking a versatile and driven Marketing & Sales Executive who brings together the strategic mindset of a marketer, the results focus of a sales leader, and the technical acumen of a sales engineer. This hybrid role is ideal for professionals who can lead digital marketing initiatives, run targeted ad campaigns, and actively participate in technical sales cycles by demonstrating products, crafting solutions, and closing deals.
Key Responsibilities
Marketing:
Develop and execute digital marketing strategies across SEO, SEM, social media, email, and paid campaigns.
Plan and manage ad campaigns (Google Ads, LinkedIn, Meta) to generate quality leads and drive product awareness.
Own the brand messaging and develop content in collaboration with product and design teams (landing pages, datasheets, whitepapers).
Track KPIs using tools like Google Analytics, HubSpot, and campaign performance dashboards.
Sales & Sales Engineering:
Lead end-to-end application sales from prospecting to deal closure.
Act as a Sales Engineer during the pre-sales phase:
Understand client technical requirements
Deliver compelling product demos and proof-of-concepts
Create tailored solution presentations and architecture diagrams
Answer RFPs and technical questionnaires
Collaborate closely with Product and Engineering to ensure solutions meet client needs.
Use CRM platforms (e.g., Salesforce, Zoho CRM) to manage pipelines, forecast revenue, and track opportunities.
Contribute to post-sale onboarding and ensure client satisfaction in early adoption.
Required Skills & Qualifications
1+ years of combined experience in marketing, sales, and sales engineering, preferably in SaaS, B2B applications, or enterprise IT solutions.
Strong grasp of digital marketing platforms and analytics.
Proven experience running ad campaigns with demonstrable ROI.
Ability to conduct technical sales discussions, product walkthroughs, and solution design.
Excellent verbal and written communication skills for both technical and business audiences.
Bachelor's in marketing, Business, Engineering, or Computer Science. (MBA or technical postgraduate degree is a plus.)
Job Type: Full-time
Pay: ?200,000.00 - ?350,000.00 per year
Schedule:
Day shift
Language:
English (Preferred)
Work Location: Remote
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