Job Description

Marketing-Copywriter We are seeking a talented and creative Copywriter to join our dynamic Marketing team. The ideal candidate will be responsible for crafting compelling and engaging copy across various channels to effectively communicate our brand message and drive customer engagement. As a key member of the marketing team, the Copywriter will collaborate with cross-functional teams to ensure consistent and impactful messaging that resonates with our target audience. Roles and Responsibilities: The content Copywriter is responsible for strategizing, producing, and promoting content for Global Marketing Programs across different industries and domains targeted by Dassault Syst\xc3\xa8mes to support marketing objectives (REACH, ENGAGE, AND CONVERT). 1. Content Creation: a. External audiences: i. Develop clear and concise copy for a variety of marketing materials, including but not limited to product descriptions, social media posts, blog articles, email campaigns, website content, and advertising collateral. ii. Ensure all content aligns with the brand voice, style, and messaging guidelines. iii. Communicate the Industry/Brand portfolio value to the market, and create marketing content that communicates key capabilities, benefits, and points of differentiation. iv. Ensure clear and consistent articulation and communication of the portfolio value proposition to internal and external audiences through compelling messaging, collaterals, and experiences. b. Internal audiences: i. Collaborate with Industry/Role Portfolio Management and marketing communications to ensure strong value articulation of the portfolio value proposition. Ensure consistent positioning statements and messaging throughout all communications and collaterals. ii. Write/ review compelling copy for various audiences (e.g. Internal communications, Corporate & Executive Decks) iii. Support our sales engagement models by validating messaging and positioning in internal collaterals such as competitive positioning guides, sales assistants, enablement materials, etc. 2. Market Research: a. Conduct quick research on the topics that we\xe2\x80\x99ll define as we cover a variety of industries with our partners to incorporate relevant insights into copywriting. 3. Editing and Proofreading: a. Review and edit content for clarity, grammar, and consistency. b. Ensure all copies are accurate and comply with regulatory requirements. 4. Brand Consistency: a. Uphold and contribute to the development of brand guidelines, ensuring consistency across all communication channels. 5. SEO Optimization: a. Incorporate SEO best practices into web content and other digital assets to enhance online visibility and search engine rankings. 6. Target Audience Understanding: a. Develop a deep understanding of our target audience and tailor messaging to resonate with their needs, preferences, and behaviors.
Qualifications:

• Bachelor\xe2\x80\x99s degree in English, Marketing Communications, journalism or a related degree

• Masters- Management Studies- Marketing

• English \xe2\x80\x94 Native/Bilingual

• 2 to 5 years of marketing experience (3DS or elsewhere), knows how to create content that engages customers and prospects resulting in measurable results.

• Proven experience as a Copywriter in a marketing or advertising agency.

• Exceptional writing and editing skills with a keen eye for detail.

• Strong portfolio showcasing your ability to handle technical writing as well as thought leadership

• Familiarity with SEO best practices.

• Ability to work collaboratively in a fast-paced environment.

• Proficient in Microsoft Office and other relevant software.

Hard Skills

• Content Writing

• Manage content development projects

• Provide written content

• Processing Information

Soft Skills

• Presenting to Others

• Time management: meet deadlines, and deliver high-quality work within specified timelines

• Proactive and result-oriented: able to drive, validate, and deliver content in collaboration with multiple stakeholders from different departments in an international environment

• Good interpersonal skills, comfortable liaising with different stakeholders at different management levels

As a game-changer in sustainable technology and innovation, Dassault Syst\xc3\xa8mes is striving to build more inclusive and diverse teams across the globe. We believe that our people are our number one asset and we want all employees to feel empowered to bring their whole selves to work every day. It is our goal that our people feel a sense of pride and a passion for belonging. As a company leading change, it\xe2\x80\x99s our responsibility to foster opportunities for all people to participate in a harmonized Workforce of the Future.

Diversity statement

As a game-changer in sustainable technology and innovation, Dassault Syst\xc3\xa8mes is striving to build more inclusive and diverse teams across the globe. We believe that our people are our number one asset and we want all employees to feel empowered to bring their whole selves to work every day. It is our goal that our people feel a sense of pride and a passion for belonging. As a company leading change, it\xe2\x80\x99s our responsibility to foster opportunities for all people to participate in a harmonized Workforce of the Future.