Job Description

To translate business strategy into clear, actionable Go-To-Market (GTM) execution and to manage day-to-day marketing operations and agency coordination. This role ensures that leadership intent is converted into on-ground campaigns, creatives and lead-generation actions.

This is a tactical execution and governance role, not a strategy or branding role.

KEY RESPONSIBILITIES

1. Strategy to GTM Execution (Critical)

- Translate leadership strategy into campaign briefs and GTM plans

- Convert positioning, pricing and product inputs into actionable creatives

- Ensure agencies clearly understand business intent before execution

- Ensure all marketing output aligns with approved strategy

- Act as the bridge between leadership and agencies

2. Marketing Execution & Coordination

- Coordinate with all marketing and digital agencies

- Track daily campaign execution and timelines

- Ensure creatives follow approved messaging

- Ensure campaigns go live as planned

3. Lead Flow & Quality Control

- Track daily lead inflow

- Ensure timely handover of leads to sales

- Monitor lead quality and relevance

- Work with sales to address lead quality gaps

4. Agency Performance Governance

- Act as single point of contact for agencies

- Track agency deliverables vs commitments

- Review campaign performance reports

- Highlight underperformance early

5. Sales Enablement Support

- Ensure sales has updated creatives and communication

- Support site visit coordination where required

- Share campaign context and updates with sales

6. Reporting & Control

- Prepare daily and weekly execution reports

- Track campaign status and performance

- Escalate risks and delays early

- Maintain documentation discipline

IDEAL CANDIDATE PROFILE

- 5-8 years experience in marketing execution / operations

- Experience working with agencies

- Strong coordination and follow-up skills

- Comfortable with Excel and reporting

- Real estate experience preferred but not mandatory

SUCCESS METRICS

- Strategy correctly translated into GTM execution

- On-time campaign launches

- Improved lead quality

- Strong agency control

- Clear visibility for leadership

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹100,000.00 per month

Benefits:

Health insurance Provident Fund
Ability to commute/relocate:

Pimple Nilakh, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Experience:

Marketing: 6 years (Preferred)
Location:

Pimple Nilakh, Pune, Maharashtra (Preferred)
Work Location: In person