Job Description

Marketing & Promotion

Plan and execute marketing activities to promote retirement living services and facilities Support digital marketing initiatives (website content, social media posts, online listings, WhatsApp campaigns) Coordinate advertisements, brochures, banners, and promotional materials Participate in exhibitions, senior citizen events, medical camps, and open house programs
Lead Generation & Admissions Support

Handle enquiries from prospective residents and families (walk-ins, calls, emails, online leads) Arrange property tours and explain services, facilities, pricing, and care options Maintain enquiry and follow-up records to ensure timely conversions Coordinate with operations, nursing, and finance teams during admissions
Relationship & Referral Management

Build relationships with hospitals, doctors, social organizations, churches/temples, and NGOs Coordinate with real estate agents and channel partners, if applicable Maintain rapport with existing residents and families to encourage referrals
Branding & Communication

Ensure consistent branding and messaging across all marketing channels Collect testimonials, photos, and success stories (with consent) Support internal communication related to events and resident engagement programs
Market Research & Reporting

Conduct market surveys and competitor analysis Track marketing performance, enquiry sources, and conversion rates Prepare periodic reports for management review
Job Type: Full-time

Work Location: In person