NOTE: Only candidates falling within the specified budget will be considered; irrelevant resumes will not be entertained.
About the Company:
Our Company is a fast-growing fashion brand in the e-commerce space, committed to delivering trend-driven and quality products to both B2B and B2C customers. We are looking for a dynamic and experienced
Marketing Manager
to lead our digital growth across multiple online channels.
Key Responsibilities:
Strategic Marketing Planning:
Develop and execute comprehensive marketing strategies tailored to both
B2B and B2C
segments within the fashion e-commerce space.
Team Leadership:
Lead and manage a high-performing marketing team focused on driving
e-commerce sales
, campaign execution, and brand presence.
Digital Advertising:
Oversee the end-to-end management of paid advertising campaigns (Meta Ads, Google Ads, etc.) ensuring high ROI and performance optimization.
Content & Creative Oversight:
Coordinate with the design team for
post creation, ad creatives, and brand-aligned content
for all digital platforms.
Campaign Management:
Plan and execute marketing campaigns, seasonal promotions, influencer activations, and product launches across all digital touchpoints.
Platform Management:
Work closely with e-commerce platforms (Amazon, Flipkart, Meesho Myntra, etc.) and internal teams to ensure consistent branding, positioning, and sales growth.
Analytics & Reporting:
Monitor and analyze marketing metrics and campaign performance; generate reports to guide decision-making and continuous improvement.
Key Requirements:
4-5 years of hands-on marketing experience in the
fashion e-commerce industry
, across both
B2B and B2C
domains.
Proven expertise in managing digital ad campaigns, performance marketing, and customer acquisition.
Strong understanding of fashion trends, consumer behavior, and e-commerce platforms.
Experience in leading a team and managing cross-functional projects.
Proficiency in tools like Google Analytics, Meta Ads Manager, Canva, and email marketing platforms and Shopify (preferred).
Excellent communication, creative thinking, and project management skills.
Immediate joiner preferred
Thanks & Regards
Srishti Goel (HR)
srishti@bastionex.net
8477858611
Job Type: Full-time
Pay: ?45,000.00 - ?60,000.00 per month
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